Meet Our Team
Dedicated professionals driving our success
Alexa Diaz Formidoni
Founder & CEO
Alexa is a passionate social impact strategist with almost two decades of experience in nonprofit development, CSR, and ESG initiatives. Known for her ability to align corporate priorities with community needs, she builds cross-sector partnerships that drive measurable, long-term change. Alexa leads with empathy and vision, creating spaces where people feel seen, supported, and empowered to lead.
Jacqueline Draizin
Founding Impact Strategist
Jacqueline is a development leader with more than 15 years of experience cultivating major gifts, securing corporate sponsorships, and executing high-impact fundraising events. Her relationship-first approach has strengthened donor networks and fueled revenue growth for several leading nonprofits. Jacqueline thrives at the intersection of philanthropy and purpose, turning connections into lasting community investment.
Cariann Moore
Founding Impact Strategist
Cariann a seasoned marketing and fundraising strategist with leadership experience across the for-profit and non-profit sectors. As Chief Strategy Officer at Brand Ethos and Founding Impact Strategist at Be Better Together, she blends revenue-driving strategy with mission-driven storytelling to create lasting impact.
Debbie Fairholm
Founding Impact Advisor
Debbie Fairholm is a dedicated nonprofit leader who spent 13 years as part of the executive team at JA of South Florida. There, she led the education team's transformative programs reaching over 70,000 students and engaged with more than 7,000 volunteers annually. Debbie is passionate about collaboration sees BBT as an opportunity to unite nonprofits, share resources, and create meaningful, measurable impact. She is driven to help transform lives and elevate missions together.
To connect nonprofits and mission-driven businesses and individuals through strategic collaboration that transforms good intentions into measurable impact.
We lead with integrity, trust, and love and are dedicated to building a world where collaboration, not competition, is the foundation of social progress.
We’re a collective of leaders, strategists, fundraisers, and storytellers who bring decades of expertise to every project because the best solutions happen when we work together.